Real-world perspective on business, marketing, systems, and growth, grounded in experience and real work. Practical insight, honest stories, and useful guidance for building businesses that actually work.
Most business founders think a website is their first must-have. But what if you don’t actually need one? At High Tide Partners, we’ve seen plenty of businesses waste time, money, and energy building sites that don’t serve them. It's true that some business models thrive better without a website at all. Here’s how to know if that’s you, and what to do instead.
